Saudi-Listed Al Arabia to Become Exclusive Agent for UAE’s DIFC Advertisements

Arabian Contracting Services Co., known as Al Arabia, has secured a deal to become the exclusive agent for Dubai International Financial Center’s advertisements for seven years. The Saudi-listed outdoor marketing provider signed the agreement with Elevision Media, which owns the advertising rights of DIFC, on Sunday, a bourse filing revealed.

Al Arabia said it expects the move to reflect on its financial statements starting from the fourth quarter of 2022. It added that it’s exploring acquiring a majority stake in Elevision Media in a bid to expand its presence in the region and increase its advertising network. Established in 2004, DIFC is the largest financial center in the Middle East and Africa as well as the 19th largest globally.